Lifestyle Value 2009 @ Expo - Booths/Tables Available
May 26, 2009 News & Events No CommentsWhy Lifestyle Value 2009?
» With the highly stressful lives people are living in the current economic climate, the need to
pamper oneself while keeping in mind cost savings is more prominent than ever before.
Growing interest in enriching ones lifestyle within Singapore has the industries crying out loud
for a platform which allows service providers to showcase their latest offerings at the best
prices and value available. With the growing concerns of Singaporeans’ maintaining their
current lifestyles without significantly impacting their spending power , there is no better time to
hold a lifestyle expo which will gain much interest from the general public and overseas visitors
keen on the region.
Who will attend
» General Public and Overseas Visitors
– Lifestyle Value 2009 is for everyone, both Young and Old. It brings together
the different types of lifestyle choices available to all unique individuals, groups and
families.
– Crazy Sales and Best Bargains for Massive Savings. As such, if someone is keen
on pampering themselves and getting a killer deal while searching for the best way to do it,
Lifestyle Value 2009 is the ideal place for them
How do we get visitors?
» BEST Buys & MEGA Deals
– Consumers love a good deal. At Lifestyle Value 2009, expect to see some of the biggest
bargains.
» Media Partners
– Selecting media partners who already have a customer database who are interested in
personal enrichment and pampering themselves.
» Joint Promotions with partners
– Working with partners in jointly promoting Lifestyle Value 2009.
– Eg. Working with financial partners to offer special promotions at the event for their
customers
» Media Buys
– TV Commercials (Advertisements during selected hours)
– Radio Commercials (To be confirmed when radio partner is identified)
– Marketing materials and direct mailers
Marketing Campaign
» Key Partners Above the line marketing
– Commitment from key partners of the show to invest heavily in above the line marketing for show &
promotions
» Partnership with People’s Association (TBC)
– Special invitation to 550,000 Passion Card Members inviting them to the event
» Official Media Partner – Singapore Press Holdings (SPH)
– Print Editorial Support
… Pre and post event publicity
– Advertisement Support
… Full page, full color advertisement on all 10 participating lifestyle magazines
– Online Publicity Support
… Pre and post event write up
– Newspapers Support
… Pre-event publicity
» Event Organizers Marketing
– Direct mailers to majority of households in Singapore to invite them to event
Total Below-The-Line marketing spend worth more than $285,000
Supporting Organizations
» Singapore Tourism Board
» People’s Association
» Singapore Sports Council
Lifestyle Value 2009 Magazines
Participating Partner Titles include the following:
Lifestyle Value 2009 Websites
Participating Partner Websites include the following:
– Herworld.com
– Simplyher.com.sg
– Shape.com.sg
– Hwbrides.com.sg
– Nuyou.com.sg
– Cittabella.com.sg
– Menshealth.com.sg
– Torque.com.sg
– Hardwarezone.com.sg
– Homeanddecor.com.sg
– Youngparents.com.sg
Who will exhibit & sponsor?
Exhibitor Categories
•Consumer Electronics
•Health & Beauty
•Furniture & Living
•Tourism & Spas
•Automotive
•Wedding
•Sports (Apparel & Equipment)
Suggested Highlights
» Live Yoga Lesson
» Live Pilates Lesson
» Philippines Cultural Performance Show (Sponsored)
» Possible luxury cosmetic make-up clinic (Sponsored)
» Golf Clinic (Sponsored)
» Auto Show and Demo (Sponsored)
» Relaxation Corner (Sponsored)
» Technology Focus Demo (Sponsored)
» Technology Auction (Sponsored)
Standard Booth Space (White Booths)
» Standard Shell Scheme (3mx3m = 9sqm)
» Walls for PVC white laminated panels and modular
aluminum extrusions in system construct
» 9sqm new needle punch carpet
» Fascia with vinyl sticker cut out of company name
and booth number
» 1 no. information counter
» 2 nos. folding chairs
» 1 no. fluorescent light
» 1 no. 13amp power-point
» 1 no. wastepaper basket
» Call for quotation
Standard Table Space For Flea Within Fair (Space at D39, C40, D41, C42, D43, C44)
» 1mx1.5m
» 1 no. table(4×2ft)
» 1 no. plastic chair
For more information, contact Miss Andrina:
Hp: 90406075
Email: andrina@fashionfanatics.com.sg
For flea application, simply apply at Events Application.
For booth application, contact Miss Andrina.
